Our people

Senior management team

Piers Ricketts Eastern AHSN Chief Executive

Piers Ricketts

Chief Executive Officer

Helen Oliver Chief Operating Officer

Helen Oliver

Business Development Director and Deputy Chief Executive

Helen is responsible for overseeing our company’s operational processes, including corporate functions, and leading the development of business development strategies and the diversification of our income streams. She also leads on our public and patient co-production work and is supporting the technical set up of the emerging Cambridgeshire and Peterborough Innovation Hub, funded by the Health Foundation. Helen is also the deputy chief executive for Eastern AHSN.

“We can achieve so much more by working together. Our role is to empower diverse voices and convene all partners to ensure we are building health and care services that work for everyone.”

Louise Jopling Eastern AHSN Commercial Director

Dr Louise Jopling

Commercial Director

Jag Ahluwalia Eastern AHSN Clinical Director

Dr Jag Ahluwalia

Chief Clinical Officer

Jag provides clinical governance oversight into Eastern AHSN’s programmes of work and is a strong and passionate advocate for the potential of technology to deliver better care and more effective services.

Jag was appointed as a consultant in newborn intensive care at Cambridge University Hospitals (CUH) in 1996 and was in active practice until 2012. He was also the executive medical director at CUH for nearly 10 years with a very wide-ranging portfolio. Jag was then director of digital at the trust, supporting the development of the IT infrastructure and services needed for patients and staff, including an integrated electronic patient record.

He has been an honorary fellow of the Judge Business School since 2018, where he holds an executive MBA in business administration, is a non-executive director at Royal Papworth Hospital NHS Foundation Trust and a Trustee at Macmillan Cancer Support.

“Great ideas only make an impact when they are put into practice. The best ideas will have obvious patient benefit. If we can clearly articulate evidence of this benefit to the healthcare system, clinicians can make an informed decision with their patients.”

Mark Avery Eastern AHSN

Mark Avery

Director of Health Informatics

Mark splits his role at Eastern AHSN and Cambridge University Health Partners (CUHP). His role includes providing governance and oversight of information-based innovations to support clinicians to have the data they need at the point of care and developing the capability in the region to integrate data to gain insights that inform health and care delivery and clinical research. He sits on the East of England Health and Care Record Programme Board and is the operational lead for Gut Reaction – the national Health Data Research Hub for Inflammatory Bowel Disease.

Starting out as an information analysist, Mark has approaching 20 years’ experience working in the NHS across a range of operational, information, contracting and performance management roles. He is experienced in leading complex projects and programmes in acute hospital and commissioning organisations.

“Recent advances in clinical imaging, pathology and genomic technologies have led to remarkable progress in understanding disease, but the power of these technologies cannot be fully realised until the immense volume of data generated can be integrated, then analysed. This is what we are working to achieve in a secure cloud research environment to protect the privacy of individuals.”

Caroline Angel Eastern AHSN Director of Patient Safety

Caroline Angel

Director of Patient Safety

Caroline leads our quality improvement workstream and our regional Patient Safety Collaborative to identify and spread safer care initiatives across our region and ensure patient safety is at the core of all our programmes.

She has held quality improvement, information analytics and performance management roles in multiple NHS trusts, strategic health authorities and the Department of Health and worked on several national improvement programmes, including the successful Healthcare Associated Infections programme.
Caroline holds a postgraduate diploma in leadership and management in public services and is an Institute for Healthcare Improvement (IHI) Improvement Advisor.

“I am passionate about empowering frontline staff with quality improvement skills to test and embed improvements. They often already know the key things that need to change, yet we don’t always allow them the voice or freedom to improve the quality and safety of patient care.”

Per Reiss-Musgrove Finance Director Eastern AHSN

Per Reiff-Musgrove

Director of Finance and Company Secretary

Per leads all aspects of financial strategy, reporting, governance, compliance and operations for Eastern AHSN to ensure the smooth running of the organisation and its long-term sustainability. He is also the company secretary, leading the organisation’s legal, HR, facilities management and IT functions.

Per is an experienced finance professional, having held senior positions across a variety of sectors and organisations, including Shell, the University of Greenwich and NAM (Nederlandse Aardolie Maatschappij BV), based in the Netherlands.

He holds a masters degree in natural sciences from the University of Cambridge.

“Never has there been a more important time to support the NHS in creating, developing and introducing innovative healthcare solutions; Eastern AHSN plays both a key role in our region and nationally.”

Sarah Robinson Head of Delivery Eastern AHSN

Dr Sarah Robinson

Director of Delivery

Sarah oversees the delivery of Eastern AHSN’s national programmes from the NHS England and the NHS Accelerated Access Collaborative. Her portfolio includes oversight of local projects supporting the NHS recovery from the pandemic and localised challenges for health and care partners. Sarah is the Implementation Lead for the NIHR East of England Applied Research Collaborations (ARC) and is the NIHR Mental Health Implementation Network team (MHIN) co-lead for implementation of evidence based solutions at a national level.

Sarah has held numerous strategic NHS roles since qualifying as a clinical psychologist. She was the regional lead for the national dementia strategy before taking up a patient safety and safeguarding leadership role at NHS England.

“I was drawn to Eastern having experienced the difficulties for myself of implementing a national digital app for frontline practitioners and want to help make adoption as effective as possible. I really enjoy leading a team that are implementing change at scale and pace, but also supporting change to become embedded into routine ways of working.”

Our board

Tracy Dowling Eastern AHSN

Tracy Dowling


Tracy has extensive experience in healthcare leadership in the region, including sixteen years in roles at boardroom level. Before taking up the role of Chair, Tracy served as a non-executive director at Eastern AHSN for the two years.

Tracy left her role as Chief Executive of Cambridgeshire and Peterborough NHS Foundation Trust in 2021 after a 38-year NHS career, in which she started as a radiographer before she moved into operations and management. As well as her qualifications in radiography, she holds an MBA and a management qualification from the Institute for Health Service Management.

“We’re in an ideal place to work with our region’s integrated care systems to bring those innovations with the biggest potential to the fore to deliver a positive impact on our patients and workforce. This means maintaining a focus on what those innovations on the horizon might be and using evidence and data, alongside feedback from citizens and patients to ensure we’re getting it right and that we’re continuing to improve how we support our region’s healthcare services and innovation community.”

Dr Gary Howsam Eastern AHSN

Dr Gary Howsam

Non-Executive Director

Lindsey Cook Eastern AHSN

Lindsey Cook

Non-Executive Director

Lindsey has over 20 years’ experience working alongside executive level authorities in life sciences, charities and the NHS. She is an accomplished project manager, having led several high profile award-winning national healthcare projects and has also contributed to the development of national policy. In addition to these achievements in 2012 she co-founded a healthcare consultancy firm specialising in creating bespoke solutions to address problems in health and social care. Prior to setting up this consultancy she held various senior roles within the pharmaceutical industry contributing to patient advocacy, policy change, programme development, strategy development, and multi-sector partnership working.

Lindsey has a BSc Hons in biology and has held significant board appointments mainly within the health sector including as a board member, chairperson and vice chair. Lindsey’s currently a non-executive director, director, trustee for two charities and a member of the NHS England chemotherapy clinical reference group.

‘The majority focus of my board positions has been in championing the public and patient voice at a national and regional East of England level. I am passionate about patient experience, patient leadership, collaboration and co-producing innovative ways to support the delivery of care that are sustainable in the long term. I am very much looking forward to applying this experience to my NED role within the Eastern AHSN’.

Sarah Salvilla Eastern AHSN

Sarah Salvilla

Non-Executive Director

Sarah is the Global Healthcare Management and Clinical Innovations Director at Bupa, where she has held multiple senior clinical leadership and management positions. She graduated as a doctor from Imperial College and worked as surgeon in leading hospitals in London.

She is a trained academic and has published widely in the areas of quality, safety and health services. She has been lead author for clinical guidelines and a member of the team on safer primary care research at the WHO. Her key interest is in developing new models of healthcare delivery, population health sciences and the use data and technology to enable healthcare for both funding and provision services.

”I am excited to use my global experience to bring an additional lens with which to re-imagine health and support Eastern AHSN at the epicentre of a vibrant ecosystem of partners to reduce health inequalities, promote wellbeing and bring joy to the working lives of our talented health and care staff through the effective use of innovation, technology and data.”

Michael Hornberger Eastern AHSN

Michael Hornberger

Non-Executive Director

Michael is the associate dean of innovation and professor of applied dementia research at the Norwich Medical School, University of East Anglia. His research focuses on improving diagnosis, disease progression tracking and symptom management in dementia.

His research group employs various research methodologies (clinical, cognition, neuroimaging and genetics) as well as disease interventions (pharmacological and non-pharmacological) for their research studies. He is working in close collaboration with other scientists as well as old-age psychiatrists, neurologists, nurses, clinical psychologists and speech and language therapists approach dementia from a multi-disciplinary angle.

“It’s vital that we support an innovation culture across academia, clinical services and industry, with service users being central to this triangulation. I truly believe that innovation can be a platform to bring these partners closer together and make a difference in many people’s lives by allowing concerted and complimentary approaches to the healthcare challenges facing our society.”

Maxine Mackintosh Eastern AHSN Non-Executive Director

Maxine Mackintosh

Non-Executive Director

Piers Ricketts Eastern AHSN Chief Executive

Piers Ricketts

Chief Executive Officer

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